Ultra Matte was a campaign made by for the cosmetics brand AVON. The idea was to make several tutorials where a cute girl could show to all the brand fans how to use the Ultra Matte line of make up.
We all enjoy watching or reading tutotials that show all the way step by step. The "stop-motion" feeling of these videos tries precisely to evoke that step by step sensation.
- Camera men.
- Color correction / color grading.